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世新大學一○八學年度第二學期課程大綱 Course Description Second 2020

科目名稱
Course Title

商用英文與實務
Business Correspondences and Procedures

課程簡碼
Course No.

ENG-425-01-A1

開課系級
Dept

英語系四年級

學分數
Credit(s)

時數
Hour(s)

選別
Required or Elective

7-選修

開課別
Duration

半年第一學期

授課教師
Instructor

王毓芝

扣考規定
Attendance Policy

校定時數：缺課達 9 小時發布預警達 12 小時執行扣考
University Attendance policy

中文課程概要
Chinese Course Description

讓同學熟知國貿實務及各流程間之書信應對、文件、書信寫作等，藉英文書信之教授讓同學了解國貿實務。

英文課程概要
English Course Description

One of the objectives of this course is to prepare students to write business correspondences. The other objective is to introduce them to the procedures of international trading. In addition, the course will guide students to improve their listening and speaking skills for business communication.

基本核心能力 /
系核心能力
Core Competency

核心能力	核心能力說明
英語聆聽能力	1. 增加口語英語溝通能力，培養國際化、多元化的應用型人才。 2. 理解並紀錄生活、專業層面各種主題的口頭陳述。
英語口語表達能力	1. 討論、面談、小型報告的英語表達能力。 2. 具備英語演說與辯論的能力。 3. 藉由語言藝術薰陶，開發學生創造力和想像力口語表達能力。
英語閱讀能力能力	1. 培養進階英文獨立閱讀能力。 2. 培養各類文類閱讀能力。
英語寫作與翻譯能力	1. 寫作能力。 2. 培養中、英對譯能力。
專業分流研究能力	英美文學:以年代與藝文思潮為主軸，簡介作者、作品、時代背景及精神，提供學生所需之西方文化基礎知識。媒體英語文:訓練學生將傳播與現今多媒體或翻譯能力與英語語言學科結合，強化學生英語與傳播應用能力，達到語言為用的目標。英語教學與語言學: 由基礎的語言學至進階的句法學，學生可以了解語言學的來源發展及用途。提供學生多元應用語言學的途徑，及學生研究與語言學以及英語教學的進修基礎。

『註:該課程之核心能力以紅色表示.』

教學目標
Course Objectives

One of the objectives of the course is to let students be familiar with the
procedures of doing business; the other is to improve students' writing, listening and speaking skills in business field by reviewing those important parts of grammar and by improving the vocabulary and terms related to the areas of sales, finance, marketing, banking, accounting and stock market to catch up with the fast changing business world.

授課方式
Approach to Instruction

Students have a lot of chances to discuss in the classroom to stimulate their comprehension and imagination, and sometimes they will make presentation in class.

成績評定
Grading

Mid-term ....30% Group Presentation...30% (20% oral present +10%)
Final Report…..20% Overall Performance....20%
(Attendance & Participation…16% In-class writing …14%)

參考書目
Textbooks and References

1. Handbook of Business Letters, Roy W. Poe

Reference Books:
1.國際貿易實務操作，許和榮編著
2.最新商用英文書信，林政輝編譯
3.實用英文，黃自來、李振清、李攖編著
4. Windows: English for all Occasions，楊銘塗編著
5. Business Writing and Procedures
6. Model Business Letters, Gartside L.
7. Business Concepts, Arden, Marianne McDougal
8. English For International Trading, 張一慈編
9. Collins Cobuild Student's Grammar. Willis, Dave. 書林書局
10. Market Leader David Cotton, David Falvery & Simon Kent

週次
Week

進度內容
Syllabus

1(3/01~3/07)

Introduction & Newspaper articles

2(3/08~3/14)

Newspaper articles & Advertising English

3(3/15~3/21)

Advertising English & Part 1: The Business Writer’s Craft

4(3/22~3/28)

Part 1: The Business Writer’s Craft & Newspaper articles

5(3/29~4/04)

Part 1: The Business Writer’s Craft & Newspaper articles

6(4/05~4/11)

Part 2: Choose the Best Format & Resume & Presentation Group 1

7(4/12~4/18)

Part 2: Choose the Best Format & Resume & Presentation Group 2

8(4/19~4/25)

Part 3: Letters and Responses & Presentation Group 3

9(4/26~5/02)

Mid-term

10(5/03~5/09)

Part 3: Letters and Responses & Presentation Group 4

11(5/10~5/16)

Part 3: Letters and Responses & Presentation Group 5

12(5/17~5/23)

Part 3: Letters and Responses & Presentation Group 6

13(5/24~5/30)

Part 4: Credit and Collection Letters & Presentation Group 7

14(5/31~6/06)

Part 4: Credit and Collection Letters & Presentation Group 8

15(6/07~6/13)

Part 4: Credit and Collection Letters & Letter of Credit & Presentation Group 9

16(6/14~6/20)

Part 5: More Sample Letters & Presentation Group 10

17(6/21~6/27)

Part 5: More Sample Letters & Presentation Group 11

18(6/28~7/04)

Part 5: More Sample Letters & Newspaper articles

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